Specialized Knowledge Banking: Rana Kapoor Advanced Customized Knowledge- Based Solutions at YES Bank
Since inception, Rana Kapoor brought in a knowledge-driven approach to banking, going above and beyond the traditional realm of banking, making this strategy a key-differentiator for Yes Bank. Since inception, Rana Kapoor brought in a knowledge-driven approach to banking, going above and beyond the traditional realm of banking, making this strategy a key-differentiator for Yes Bank. Knowledge Banking enables Yes Bank to provide its stakeholders with well-educated and individualized products and solutions. The bank identified specific growth sectors of the Indian economy and developed specialized knowledge banking divisions with industry experts within the bank to spearhead deep industry research and knowledge focus to be able to deliver the best suited financial products and solutions for the industry verticals. These “sunrise sectors” as identified by the bank are Food and Agribusiness, Telecommunications, Information Technology, Life Sciences, Renewable ...